The model, told straight: two countries, one team, and the honest reason it works.
Most studios would tidy this part of the story until it fit on a business card. We would rather just tell it, because the whole way we work only makes sense once you know it.
The story is genuinely two places, both true at once. The company is New Zealand owned, and the team that builds and looks after your site is in Balanga, in the Philippines, working alongside Yoonet. Ben, who runs UBE, lives and works in Dunedin, so that is where the management sits. We do not have to choose one, because that is actually the shape of the thing.
Here is the part most agencies are cagey about. The reason we can do custom grade work at a price a small business can actually carry is that the team is in the Philippines. That is not a dirty secret, it is the model, and being upfront about it is the only honest way to talk about it.
It works because Yoonet has spent more than ten years doing exactly this: building real teams in the Philippines and pairing them with businesses in New Zealand and Australia. The phrase that runs through everything is our employee, your team. These are not anonymous freelancers picked up for a job and dropped after it. They are a settled team who get to know your business and stay with it. The connection to Balanga is long standing and genuine, not a line item, and that is why the work holds up.
AI has a place in the work as well. It does the first draft and the heavy lifting, and a person on that team checks it and signs it off, so there is a real name on every job.
Our employee, your team. A settled team who get to know your business and stay with it, not freelancers picked up for a job and dropped after it.
Most businesses end up with one company that built their website and a different one doing their SEO, and the two barely speak. The developer makes a change that quietly undoes the SEO. The SEO firm asks for a change the developer never gets to. You sit in the middle relaying messages and paying both.
We do both, with the same team. The people who built your pages are the people optimising them, so nothing has to be explained twice and nothing pulls against itself. A fast, well structured site is the foundation good SEO is built on, and when the same hands do both, the foundation and the search work are designed together instead of bolted to each other. That is the whole argument for letting us handle the SEO too: not that you must, but that splitting it across two companies usually costs more and works worse.
Going live is the start, not the finish. Small updates keep the site current, problems get caught early, and the people looking after your site are the same people who built it. You are never explaining your own website to a stranger who has just inherited the account. It is the same team, the whole way through.
If you have been through a handover like that, we have written about why that pattern is structural to most agencies and what we built instead.
You get custom grade work at a price that makes sense, from a settled team that knows your business, with one point of contact for the build, the SEO and the looking after. The structure behind it spans two countries, the Philippines and New Zealand, but from where you sit it is simple: one team, one relationship, the truth about how it works.
Talk to us · hi@ube.ph
Tell us what you need and we will come back with something genuinely useful for your business.
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